Amazon is reportedly developing an AI-powered conversational search experience that will allow users to ask questions and get answers in a natural way. The new search experience is still under development, but it could be a major shake-up for the way people shop on Amazon.
According to job postings, Amazon is looking for engineers to help develop the new search experience. The listings describe the project as a “once-in-a-generation transformation for search” that will make it easier for users to find the products they’re looking for.
The new search experience is expected to use artificial intelligence to understand users’ questions and provide relevant results. For example, if a user asks “What’s the best coffee maker?” the search engine could provide a list of coffee makers that have been rated highly by other users.
It’s unclear when Amazon plans to launch the new search experience, but it could be a major competitive advantage for the company. Google and other search engines are also investing in AI-powered search, so Amazon will need to move quickly if it wants to stay ahead of the competition.
Here are some additional details about the new search experience:
What do you think about Amazon’s new search experience? Do you think it will be a success?
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